Web Development

How to Gain Strong Online Presence

How to Gain Strong Online Presence
5 (100%) 1 vote

Starting a new business? You may have to face tough competition! There are a few things, however, that you can do to thrive over your competition and at the same time attract new customers.

No matter what kind of business you are starting, you need to gain a strong online presence. After all, people all across the globe spend most of their time surfing online. A strong online presence helps the business connect to the right kind of audience. It further allows you to control what your potential customers can see about your business. If you want to boost your start-up business, follow the below steps, which can help you create a powerful online presence and help you reach out to more potential customers.

Step 1: Get an Elegant Business Website

In this day and age, where most of the people spend more than half of their time surfing online, never underrate the power of a beautiful business website. First of all, a business website helps you extend your reach beyond your local brick and mortar shop or office. With a website, you can reach out to your customers both locally and globally. Further, with a website, you can operate your business 24×7, 365 days a year, which may be very unlikely to do with your brick and mortar shop or office. Your website also allows your potential customers to contact you, let them buy your products or services, and do much more, all at their own convenience. These days, having a nice business website is absolutely necessary.

Step 2: Hire SEO Professionals for Your Website

After getting your business website, you need to focus on the ways to let your potential customers know about the existence of your website. SEO or search engine optimisation can be very beneficial here. These days, whenever anyone needs anything, they Google or Bing or Yahoo it. In other words, they search it in their favourite search engine. You need to make your website’s presence here in the search engine, so that whenever anyone searches something that you sell, your business website comes in their search result. In order to make a strong presence in the search engines, you need to rely on SEO. Search engine optimisation is a method of making a website more prominent (rank it higher) in the search engine results’ page. SEO is not an easy task, so it will be in your best interest to consider SEO services and hire SEO professionals to carry out SEO on your website.

Step 3: Go for Pay-Per-Click Advertising

For an added boost, it is very beneficial, especially for start-up businesses, to do both SEO and pay-per-click (PPC) simultaneously. When you employ both SEO and PPC strategies, your business website will gain more visibility or more than one spot in the search engine results page. PPC further helps gain instant web traffic to your business website. Despite being a tad more expensive than SEO, it is worth spending after PPC as it helps start-up businesses gain instant visibility in the search engines.

If you need a beautiful business website as well as SEO and PPC services for it, you essentially do not have to go searching for different firms. There are some reputable web development companies in the UK, like iCrayons, that provide web development as well as SEO and PPC services under one roof.

iCrayons is a reputable web development company in London, UK, that provides high-quality web development services, as well as effective SEO services and PPC services. In business for many years now, iCrayons can help you build an exceptional business website and also help you ensure that it is prominently visible in the popular search engines.

Apart from web development, SEO, and PPC services, iCrayons also provides bespoke software development services and mobile application development services (iPhone app development, Android app development & Windows app development) in the UK.

To learn more about web development, SEO, PPC, or any other services that iCrayons offers, kindly write to us at info@icrayons.co.uk. Alternatively, you can also call us at +44 (0)20 8123 1618.

Wordpress

Why WordPress can be Your Best Option?

Why WordPress can be Your Best Option?
5 (100%) 1 vote

If you need a nice website for your business, WordPress can be your best option. WordPress already powers millions of websites and both small and large businesses use it efficiently to reach more customers, locally and globally. Those businesses that do not have enough money or time to own a website should certainly consider WordPress and get in touch with an expert web design company that provides quality WordPress development services.

Considering WordPress has many advantages; here are some of them:

- Open Source in Nature: WordPress is purely Open Source, meaning, anyone can download and use it as well as modify it without paying any license fees. Open Source also means that there are numerous people continuously contributing to the WordPress project, making it better and more secure from time to time.

- Fully Customisable: Owing to its Open Source nature, WordPress designers and WordPress developers can customise it in any way they want without worrying about any sort of infringement. There are already many WordPress themes and WordPress plugins available, which developers can use to customise and enhance a WordPress site. WordPress developers can also create something unique and customise it using PHP programming language.

- Suitable for Everyone: WordPress is very versatile. It is also very intuitive. Not only tech-savvy individuals, but anyone can easily understand and use WordPress backend (CMS) to update their website. In addition, there are many WordPress manuals available online, which anyone can refer to learn how to use WordPress.

- Low Maintenance Cost: If you want to customise or enhance your website further, then it is very easy to find expert WordPress designers or WordPress developers who can work on your existing site. WordPress site maintenance cost is also reasonable unlike the maintenance cost of a site built using any other Open Source or Microsoft technology.

- WordPress Sites are SEO-Friendly: WordPress by default offers many features to make a site search engine friendly. For a finer SEO control on the site, there are several good SEO plugins available for WordPress sites.

- WordPress Sites are Mobile-Friendly: Having mobile-friendly websites is essential as more and more people these days access websites through their mobile devices. Fortunately, there are many responsive WordPress themes available. Using a nice responsive WordPress theme for your site can make it mobile-friendly.

When in need of a nice website, WordPress is certainly an ideal option. Unless you know website development, get in touch with a reliable web design company that can help you with WordPress development or WordPress customisation.

For WordPress development and WordPress customisation, UK businesses can rely on iCrayons. A professional web design company in London, UK, iCrayons provides exceptional WordPress development and WordPress customisation services. Discover more about our WordPress development and WordPress customisation services in the UK by visiting the following link http://www.icrayons.co.uk/technologies/open-source-technologies-uk/wordpress-customization-uk/.

Wordpress Development

Consider WordPress Development for Quality Web Solutions

Consider WordPress Development for Quality Web Solutions
5 (100%) 1 vote

As a start-up or a small scale business, what you would need for success is a beautiful website, which is easy to manage and offers necessary features. The budget might be a constraint to get such a website, but there is a nice alternative.

If you need an elegant and easy-to-manage website with all the necessary features without hurting your pockets, then consider WordPress development. WordPress is one of those Open Source web development technologies that has taken the world by storm. It powers over 26% of the world’s top 10 million websites. WordPress is powerful, feature-rich, and it keeps on improving, making it the most popular option for businesses across the globe.

WordPress offers amazing simplicity, making it more approachable for website development, blog development, and Ecommerce development. Its content management system (CMS), a back-end system that allows management of the website, is powerful, but also very simple and easy to use. Apart from simplicity and intuitive CMS, WordPress has numerous ready-to-use themes, plugins, and tools easily available. These WordPress add-ons make it very easy to customise and enhance your website as per your personal preferences. It is just a perfect technology for your website development need.

If you want a prolific website or an Ecommerce site powered by WordPress, then it will be in your best interest to get in touch with a good web design company that has skilled WordPress developers who provide quality WordPress development. Although WordPress is simple, creating a site to your specific needs from scratch requires web development skills, which you perhaps, may not have. By hiring a reliable web design company that provides efficient WordPress development services, you can have a nice website, which you can easily manage on your own! Here are some of the things a leading web design company can do for you:

WordPress CMS Website Development: A web design company can help you create a wonderful website with all the features you want from scratch. It has a team of skilled WordPress programmers who know how to create an ideal website for your unique business.

WordPress Ecommerce Development: Using WooCommerce, a web design company can help you with a beautiful online store solution. WooCommerce is an Ecommerce plugin for WordPress. Integrating it will transform a WordPress site to a beautiful Ecommerce site.

WordPress Theme Development: Ready-to-use themes are available for a WordPress site, but if you want something unique for your unique business, then a web design company can help you with it. The web designers at a web design company can create a catchy design, and the WordPress developers can integrate it to deliver a unique website to you.

WordPress Plugin Development: Numerous WordPress plugins are available to create different functions on a website, but what if you need a unique functionality on your site? The WordPress developers using the PHP programming language can create unique plugins for WordPress sites. Note that not all web design companies can create custom WordPress plugins – only those that have experienced PHP / WordPress developers can carry out WordPress plugin development.

WordPress SEO: Not all but many web design agencies provide SEO services for WordPress sites. SEO services are essential to rank your website higher in the search engine result pages so that your potential customers can easily find you.

These are some of the common things a web design company with expert WordPress developers can do for you. If you are considering WordPress for your website, then seek the assistance of a reliable web design company like iCrayons.

iCrayons is one of the leading web design companies in the London, UK, that has brilliant WordPress developers who provide quality WordPress development. We have years of experience in WordPress development, and we provide extensive WordPress development services in the UK. We can help you with WordPress CMS development, WordPress Ecommerce development, WordPress theme development, WordPress plugin development, as well as WordPress SEO.

Contact us with your web development requirement today at sales@icrayons.co.uk. You can also call us directly on +44 (0)20 8123 1618 to learn more about our WordPress developers and WordPress development services in the UK.

Responsive Web Design Services

Is Your Business Website Mobile-Friendly? Contact iCrayons for Responsive Web Design Services in the UK

Is Your Business Website Mobile-Friendly? Contact iCrayons for Responsive Web Design Services in the UK
5 (100%) 1 vote

It is essential to have your business website mobile-friendly. If it isn’t mobile-friendly, then you are missing a lot.

Mobile-friendly web design or responsive web design is the current standard. It allows users across diverse devices access the website seamlessly. A site with responsive web design eliminates the need of having separate websites for mobile users and tablet users.

Mobile-friendly, responsive websites transition themselves spontaneously and make it user-friendly for people accessing the site from varied devices with varied screen sizes and orientations. In simpler words, a responsive site delivers a uniform user experience to anyone who accesses the site from any devices. The viewing and interacting experiences with the site also remain even across different devices.

Google too advises that businesses should consider mobile-friendly, responsive web design. By adopting a mobile-friendly, responsive web design, businesses will do quite well in the Google’s search results. Besides, a large number of people today accesses websites through their smartphones and tablets, so serving them with a mobile-friendly site that renders perfectly on small devices will actually do good for the business.

Many businesses today have adopted mobile-friendly, responsive web design, and they are doing quite good in the online space. If you still have not adopted mobile-friendly, responsive web design for your website, then you should adopt it quickly – it’s not too late yet. Serve your potential customers with a beautiful mobile-friendly responsive site, and do better business in the online space.

If you need help adopting a mobile-friendly, responsive web design, just contact skilled web designers in the UK at iCrayons. We at iCrayons are one of the most reliable web design firms in the UK and can help you transform your non-responsive business website to a nice, mobile-friendly responsive website. We are affordable as well!

To get in touch with the skilled web designers in the UK at iCrayons, just call +44 (0) 208 123 1618 or send in your inquiry at sales@icrayons.co.uk.

web-development

iCrayons Provides Quality Web Development Solutions in the UK

iCrayons Provides Quality Web Development Solutions in the UK
5 (100%) 1 vote

Searching for a digital agency that can provide quality web development solutions using matured and reliable PHP programming language? At iCrayons, we provide exceptional quality web development solutions in the UK at very competitive prices.

iCrayons is a reliable digital agency and provides quality web development solutions in the UK. Using PHP, along with different frameworks, such as Joomla, Drupal, WordPress, etc., and databases, like MySQL, SQLite, PostgreSQL, etc., our talented web developers in the UK will help you with innovative CMS website solutions. Further, using PHP with Zen Cart or Magento, we can also help you with beautiful Ecommerce solutions. Also, utilising PHP in conjunction with CakePHP or Symfony, our skilled web developers in the UK can also build powerful, productive web applications.

We at iCrayons have been in business for quite some time now, and we have extensive knowledge in PHP web development. Our experience accumulated over the years and ingenious web developers allow us to create amazing web solutions for our clients that actually work and bring value to their business. Our web development pricing is also competitive, and we also ensure to deliver only high-quality solutions.

Apart from web development in the UK, we also provide quality Ecommerce development, software development, CRM development, web marketing, as well as Windows app development, Android app development, iPhone app development, and cross platform mobile development. Explore our site www.icrayons.co.uk to learn more about our other services.

So, are you ready to team up with a reliable digital agency in the UK for quality web development solutions? Just contact us at +44 (0)20 8123 1618. Alternatively, you can fill a quick enquiry form on our site www.icrayons.co.uk.

web-development

High Quality, Yet Affordable Web Development Services in the UK

High Quality, Yet Affordable Web Development Services in the UK
5 (100%) 1 vote

Want high quality, yet affordable web solutions? You have come to the right place. At iCrayons, you get exceptional quality web solutions at budget friendly rates.

When you need affordable web solutions, whether website, ecommerce, or web app solutions, then your best option is to choose Open Source technologies. With Open Source technologies, such as PHP, Magento, WordPress, Drupal, Joomla, Zen Cart, etc., you can rest assured to get quality web solutions. Open Source means free-to-use; hence, using these technologies to build web solutions will not cost you money. Nevertheless, building the web solutions themselves does cost money, unless you know how to develop (do the coding / programming) the solutions on your own.

In order to get quality web solutions, it is better to partner with a reliable web development company that is proficient with using the Open Source technologies. Such a web development company will help you build exceptional web solutions utilising the prolific Open Source tools.

iCrayons is one of the leading web development companies in the UK with whom you can partner for quality web solutions at budget-friendly rates. We have been in business for many years now, and we have some of the most talented web developers in the UK who have a thorough competency in various Open Source technologies. PHP development, Zen Cart development, WordPress development, Joomla development, Magento development, Drupal development… our experienced web developers know how these technologies work and use them to build ingenious web solutions.

Whether you need a beautiful CMS website, elegant blog site, feature-rich ecommerce site, or powerful web application, at iCrayons, you will get it. Our web development pricings are pretty budget-friendly too! Just contact us by filling a quick enquiry form on our website (http://www.icrayons.co.uk/) to learn more about our web development pricings in the UK. You can also contact us at +44 (0)20 8123 1618 to know more about us at iCrayons.

Apart from web development utilising various Open Source technologies, we also provide quality and budget-friendly mobile app development services, where you get expert iPhone app development, Windows app development, and Android app development solutions. Just browse through our site (http://www.icrayons.co.uk/) to learn more about our services.

mobile-internet-users

Are You Addressing Mobile Internet Users Aptly?

Are You Addressing Mobile Internet Users Aptly?
5 (100%) 1 vote

A recent study from an internet monitoring firm, StatCounter, reveals that for the first time more users are accessing the internet from mobile devices than from desktop computers. So, are you properly addressing these mobile internet users?

The best way to address both the desktop and mobile internet users is with a mobile friendly website. Mobile friendly websites or websites with a responsive web design deliver optimised user experience to web visitors, no matter from which devices they access the sites. In simpler words, if your site has a responsive web design, then whether your potential customers visit your site through desktop computers or mobile devices, they will have an ideal browsing experience. Even Google favours mobile friendly websites. Therefore, if your website has a responsive web design, then you will also get great benefit in Google’s search results.

Overall, it does make sense to opt for a responsive web design, which allows you to serve both desktop and mobile internet users equally with a single site. Further, a site with a responsive web design has several advantages as well, including the SEO benefit and ease of maintenance advantage.

So, are you ready to serve both desktop and mobile users? Just contact responsive web design specialists in the UK at iCrayons. iCrayons is one of the most experienced web design companies in the UK, and we have amazingly talented web designers who can craft ingenious responsive web design solutions. Whether it is a business website or Ecommerce site, we can help you make it mobile friendly.

Along with responsive web design services, we also offer effective SEO services, which help your site gain good rankings in Google’s and Bing’s search results pages. Just get in touch with us at 44 (0)20 8123 1618 to learn more about responsive web design and SEO services we provide to businesses in the UK.

web-development

Why Hire a Professional Web Development Company?

Why Hire a Professional Web Development Company?
5 (100%) 1 vote

When it comes to web development, as a business owner, you have two options available. One option is to hire a full-time web developer for your company. Another option is to hire a professional web development company. Hiring a professional web development company certainly has many advantages over hiring a full-time web developer. Let us look at some of these advantages:

Unique Website

It is important to have a unique website, completely different from your competitors’ websites. Your business website needs to be beautiful with the ability to make a bold impression in the minds of visitors. Your full-time web developer may not be able to create such a website and rather rely on readymade templates, which are quite common. A professional web development company, on the other hand, has a team of web designers and web developers, that can design a beautiful and unique website from scratch.

Flawless Website

A business website with bugs and errors is sure to turn off the visitors and ruin the business name. Therefore, it is of cardinal importance that your website is free from any errors or bugs. Your full-time web developer may not be skilful enough to tackle all the website issues. A professional web development company, however, has a complete command over various web development technologies that enable it to create prolific websites and fix website issues if there are any.

Responsive Website

These days, people access websites from all sorts of devices. For that reason, your business website needs to be responsive, able to adjust spontaneously to different devices. While a full-time web developer may or may not be able to create a responsive website, a professional web development company certainly does have the ability to build responsive websites that render seamlessly on different devices and are free from errors.

Web Optimisation

Website optimisation is challenging. Aspects such as website’s size, loading speed, search engine friendliness, intuitiveness, etc., all come under website optimisation. Your full-time web developer may be able to take care of some of the optimisation issues, but not all. A professional web development company, however, can handle each aspect of website optimisation. Therefore, it is sensible to hire a professional web development company.

SEO

Well, apart from having a business website, you need the vital SEO or search engine optimisation services. SEO services are geared toward improving your website ranking in Google, Bing, and other search engines’ SERPs (search engine results pages), and eventually increasing web traffic on your site so that you can generate more leads and ultimately more sales. SEO is a continuous process, and you cannot expect it from your web developer to carry out all the SEO activities by himself or herself. A professional web development company has dedicated SEO experts who can take care of your website’s SEO needs.

Overall, in order to have a prolific website that can actually work for your business, it is wise to approach a good web development company rather than hiring a full-time web developer.

When in need of professional web development services, UK business owners rely on us at iCrayons. We are one of the reliable web development companies in the London, and we provide quality web design and web development solutions to businesses across the UK. Along with web design and development, we also provide efficient internet marketing, bespoke software development, mobile app development, and other essential business services. Just browse through our website http://www.icrayons.co.uk/ to learn more about our services.

Website Redesign

Top 5 Reasons Why You Need Immediate Website Redesign in 2016

Top 5 Reasons Why You Need Immediate Website Redesign in 2016
5 (100%) 1 vote

Let’s be honest, if it has been several years since you launched your business website and forgot to update it, then this is the time to revamp and redesign your website, both aesthetically and functionally. Web design trends and technologies have changed with the time, and a major shift has been noted in the way people interact with the website on the web. Today we’re going to summarize some of the top reasons why you need an immediate website redesign in 2016.

  1. Is your website responsive? Well, this is the first, and also the most crucial reason, why you should redesign your website immediately. With responsiveness, we refer to how your website acts when it is accessed through a mobile device. A responsive website adapts its design to the small screens so that users can easily navigate the site.

 

  1. Is your website performing poorly in search results? The search engine is the main source of business online; and if your website is not ranking well in search results, then it’s time to redesign your website. Even the search giant Google weights on mobile-friendly websites. A website redesign can infuse new life into your search engine optimization campaign by addressing issues that prevent your website from ranking in search results.

 

  1. Is your web content relevant? As the web expands, it is extremely necessary that you update the content on your website, as when required. Welcome your customers with up-to-date information about your products and services. Updated information is one of the strong factors to keep your visitors glued to your website. Don’t stuff your website with an unnecessary and excess of information, instead, be specific with your offerings.

 

  1. What is your website’s load time? According to a recent online survey, a visitor is likely to leave the web page if it takes more than 3 seconds to load. This means, if your website is taking more than 3 seconds, then you are losing your potential customers. Moreover, the slow load means the higher bounce rate, and this affects your search rankings. There are several online tools (free) to check the load time of your website.

 

  1. What about the navigation of your website? Website with poor navigation is equally fatal as slow load time. Poor navigation discourages visitors from exploring your products and services; hence, visitors cannot find necessary information they want. Your website’s content should be clearly organized, accessible within just a few clicks, intuitive to navigate, include the breadcrumb trails that help visitors get back to where they were, and more.

 

Website Redesign Company in London, UK

This is a great time to redesign and update your business website both aesthetically and functionally. With all the innovations in design, content & development, future proofing your business website is much easier and will help you stand above the competition.

Want to create a website that works? Looking for professionals to give your site a facelift? Contact us for website design today at http://www.icrayons.co.uk.

wordpress-4-3-1

Time for you to update your website to WordPress 4.3.1

Time for you to update your website to WordPress 4.3.1
5 (100%) 1 vote

If you are running a WordPress based website then it is indeed a time for you to update it with the latest release WordPress 4.3.1, wherein various security aspects has been addressed in the release.

Updating the WordPress site to WordPress 4.3.1 have already been strongly encouraged by WordPress towards the community and web administrator, and that too on an immediate basis.

During this latest security release, three major vulnerabilities, which was found in previous versions is addressed. This includes vulnerabilities found in potential privilege escalation and the two cross-site scripting. The three primary vulnerabilities which was addressed are as follow:

o   It was reported that earlier version, WordPress 4.3 was vulnerable to a cross-site scripting, while processing shortcode tags.

o   Another separate cross-site scripting vulnerability, which was found in the user list table.

o   The last addressed issue was the with the private posts, which in some case could be published and made sticky by users without proper permission.

Apart from the above three, WordPress 4.3.1 also addressed and fixed twenty-six bugs, which were found in the earlier version.

Knowledge Source: WordPress.org