Mobile-App-Development-Company

Mobile App Development Services in the UK from iCrayons

Mobile App Development Services in the UK from iCrayons
5 (100%) 1 vote

Are you considering about getting an app for your business? What do you want: a native mobile app (iPhone app or Android app) or a cross-platform app? At iCrayons, one of the top mobile app development companies in the UK, we have a solid team of mobile application developers who can deliver innovative native app solutions as well as cross-platform app solutions.

Whether you are going for native app development (Android application development or iPhone application development) or cross-platform mobile app development, it is certainly beneficial and worthy investment for your business. By the way, a cross-platform app is the one that can function seamlessly on different mobile platforms.

A mobile app for your business will help you serve your customers in a better way. It also creates a brand name and helps generate some income, depending on the kind of app you are developing and how you are launching it. Freemium apps, paid apps, as well as apps with in-app purchases all can yield come substantial income!

Anyway, in order to have a beautiful app for your business, it is crucial to get in touch with a reliable mobile application development company, which has a team that is experienced and competent with native app development as well as cross-platform app development. Only such an app development company will ensure that your mobile app is built and delivered on time, as per your specific requirements and within your budget. Hiring freelancers is an option, but you may have to face certain issues. Delay in delivery and increase in costs are just a couple of big issues among others when you decide to work with a freelance mobile app developer.

iCrayons has been in mobile app development business for many years now and has some very talented mobile app developers in the UK who are competent with native app development and cross-platform app development. Our mobile app development team in the UK will work on your requirement together to ensure timely delivery and quality app solution that is within your specified budget. Be it an Android app, iPhone app, or cross-platform app that can work on both Android and iOS devices, you can count on us, at iCrayons.

Apart from mobile application development, iCrayons also specialises in web development, E-commerce development, web application development, bespoke software development, CRM development, and digital marketing (SEO, SMO, PPC). Browse through our website www.icrayons.co.uk to learn more about our services.

If you have any questions/queries related to mobile app development, write to us at info@icrayons.co.uk or talk to us at +44 (0)20 8123 1618.

Web Development

How to Gain Strong Online Presence

How to Gain Strong Online Presence
5 (100%) 1 vote

Starting a new business? You may have to face tough competition! There are a few things, however, that you can do to thrive over your competition and at the same time attract new customers.

No matter what kind of business you are starting, you need to gain a strong online presence. After all, people all across the globe spend most of their time surfing online. A strong online presence helps the business connect to the right kind of audience. It further allows you to control what your potential customers can see about your business. If you want to boost your start-up business, follow the below steps, which can help you create a powerful online presence and help you reach out to more potential customers.

Step 1: Get an Elegant Business Website

In this day and age, where most of the people spend more than half of their time surfing online, never underrate the power of a beautiful business website. First of all, a business website helps you extend your reach beyond your local brick and mortar shop or office. With a website, you can reach out to your customers both locally and globally. Further, with a website, you can operate your business 24×7, 365 days a year, which may be very unlikely to do with your brick and mortar shop or office. Your website also allows your potential customers to contact you, let them buy your products or services, and do much more, all at their own convenience. These days, having a nice business website is absolutely necessary.

Step 2: Hire SEO Professionals for Your Website

After getting your business website, you need to focus on the ways to let your potential customers know about the existence of your website. SEO or search engine optimisation can be very beneficial here. These days, whenever anyone needs anything, they Google or Bing or Yahoo it. In other words, they search it in their favourite search engine. You need to make your website’s presence here in the search engine, so that whenever anyone searches something that you sell, your business website comes in their search result. In order to make a strong presence in the search engines, you need to rely on SEO. Search engine optimisation is a method of making a website more prominent (rank it higher) in the search engine results’ page. SEO is not an easy task, so it will be in your best interest to consider SEO services and hire SEO professionals to carry out SEO on your website.

Step 3: Go for Pay-Per-Click Advertising

For an added boost, it is very beneficial, especially for start-up businesses, to do both SEO and pay-per-click (PPC) simultaneously. When you employ both SEO and PPC strategies, your business website will gain more visibility or more than one spot in the search engine results page. PPC further helps gain instant web traffic to your business website. Despite being a tad more expensive than SEO, it is worth spending after PPC as it helps start-up businesses gain instant visibility in the search engines.

If you need a beautiful business website as well as SEO and PPC services for it, you essentially do not have to go searching for different firms. There are some reputable web development companies in the UK, like iCrayons, that provide web development as well as SEO and PPC services under one roof.

iCrayons is a reputable web development company in London, UK, that provides high-quality web development services, as well as effective SEO services and PPC services. In business for many years now, iCrayons can help you build an exceptional business website and also help you ensure that it is prominently visible in the popular search engines.

Apart from web development, SEO, and PPC services, iCrayons also provides bespoke software development services and mobile application development services (iPhone app development, Android app development & Windows app development) in the UK.

To learn more about web development, SEO, PPC, or any other services that iCrayons offers, kindly write to us at info@icrayons.co.uk. Alternatively, you can also call us at +44 (0)20 8123 1618.

The Two Aspects to Consider for the Success of your Mobile App

The Two Aspects to Consider for the Success of your Mobile App
4.67 (93.33%) 3 votes

Whether it is an iPhone, Android or Windows Phone, mobile app usage is on the constant rise. Mobile apps offer useful functionality to users. Ranging from the note-taking to document-creating, gaming to sports news, photo-snapping to file-sharing, and more, mobile apps satisfy users every need.

There are several aspects that show your mobile app, be it Android, iPhone or Windows Phone app, will be successful. In this blog, we will shed light on two most important aspects that show the prospect of success of your mobile app.

Easy to Understand and Use

Regardless the type of people (age, gender, etc.), they all prefer mobile apps that are easy to understand and simple to use. If possible, the name of the mobile app itself should state what the app offers. Apps that are simple to understand and easy to use, tend to create interest, and make users feel pleased. Most users concern about the app’s functionality rather than its fancy features. Ease of navigation between different features in the app is also a cardinal aspect. Overall, keep in mind that for an app to be successful, it should be easy to understand, easy to use with simple navigation, and compatible with different mobile platforms and devices.

Decent First Impression

A solid first impression makes an impact — people spend just a minute or two to examine a new app. Ensure that the app is easy to discover in the app store. When it comes to searching an app, users want quick results and a confusion-free experience. Your app should be in the proper category, i.e. if it is a productive app, then in productive category, and if it is entertainment then in the entertainment category of the app store. This helps users find it easily. Further, describe your app clearly in the description section of the app store and make sure to include proper screenshots.

As far as the app itself is concerned, keep its design simple and clear; such a design enables the user to navigate all the sections of the app freely.

Aside from design, there are some undeniable continuous changes necessary to attract and keep a user’s attention. Ensure that your app changes its looks, features and contents from time to time; it will keep the users interested and satisfied.

On a separate note, if you want to ensure that your app makes a good impression, test it with the real users before you launch it on the app store. Many mobile app development experts recommend doing this. Real users provide valuable feedbacks that can help eliminate certain drawbacks and make your app better.

If you aim to create a successful app, you should not ignore these two aspects. Whenever you go for Android app development, iPhone app development, or Windows Phone app development, consider the above two aspects, and you will surely have an app that users love.

Have You Considered Android App Development Yet? If Not, Then You Should

Have You Considered Android App Development Yet? If Not, Then You Should
5 (100%) 1 vote

If your attention is not towards Google’s Android platform, it perhaps ought to be. As per the report by IDC (International Data Corporation), a business intelligence and market research company, over 84 percent of the total smartphone units shipped in the third quarter of 2014 were running Android. Two years earlier, in the third quarter of 2012, it was only a shade under 75 percent. In merely two years, the market share of Android surged up by almost 10 percent!

The same report also indicates Apple iOS’s market share falling to 11.7 percent in the third quarter of 2014, from 14.4 percent two years earlier. A good 2.7 percent decline in just two years. Microsoft’s Windows Phone so far isn’t making any significant impact, as it owns only 2.9 percent market share.

So what is the outcome of all this data for mobile app developers? It is simple; start innovating for the Android platform.

For a far too long, Android was considered the underdog. Apple’s iOS, on the other hand, was where most of the people went to when they wanted to make money from the app. Now there are a lot of good reasons to go for not only iPhone app development, but Android app development as well.

Landing an app on both platforms will enable you to target a wider audience of smartphone users, which in turn lets you earn more money from the app. If it is difficult to develop an app for both platforms, maybe because of money constraints, then choosing Android platform alone might not be a bad idea. The user base of Android is wide. Besides, Android app development is less expensive than iPhone app development. The app submission and acceptance processes for Google’s Android are also less daunting.

As per a blog on Mashable, Google Play (official store for Android apps) now has more apps than Apple’s App Store does. In the light of this, one can argue, “What are the chances of my app being able to stand out in the sea of Android apps?” Of course, it is difficult to make an Android app stand out among millions of apps, but it is not entirely impossible. Those Android apps, that have good design and great functionality, have a better chance of getting attention from users and media. Therefore, excellent design with purposeful functionality should be the main criteria for Android app development.