Effective Web Design for Small Businesses

Effective Web Design for Small Businesses
5 (100%) 1 vote

Having a good web design is vital for the success, especially for a small business, which predominantly does business online. There are a lot of things that go into a good web design. Some businesses may use a ready-to-use WordPress or Joomla theme, while others may hire a web design company to set up a site from the scratch. Whichever option you may choose, there are several important points to consider in designing a prolific website.

Focus More On Web Content Than On Elaborate Looks

Of course, looks are important, but as a small business, you should focus more on the content of your website.

Web sites of big corporations, like Microsoft, Apple, and others, use high-quality pictures as well as unique layouts and designs. They are elaborate because such corporations want them to be, and are willing and able to spend a substantial amount after it so that they can entice their customers.

As a small business owner, however, you might not have such money to afford a web design company that can create elaborate designs and elements. Besides, it would be unwise for a small business to focus on an elaborate web design because its prime focus must be on highlighting the quality of products or services it is offering. An effective web design for a small business involves having quality web content with ideal keywords that yield good results in the search engines. Talk to your web design company about how you should proceed with the content of your website.

Note that web visitors will not read long paragraphs, so be sure to keep your web content short and precise, which could take your messages effectively to your potential customers. A reputable web design company can help you plan an effective web content for your site.

Design The Site Around The Content To Make It Look Well Organized

Having quality web content is crucial for your site. On the other hand, it is just as important that your site is designed around the content so that your web viewers can easily access the information they seek. You may be able to do this by using fewer pages to publish your content. This way, your web visitors will not have to spend too much time navigating through your site to find whatever they are looking for. On the other hand, you may also choose to use conspicuous links on your home page to guide web visitors to where they want to go, to find the desired info. Whichever way you decide, it is crucial to ensure that the most important information about your business stands out prominently or is easily accessible to the web visitors.

For effective web design, London business owners rely on iCrayons. iCrayons is a leading web development company in London, providing quality web design and web development services to businesses across the UK. Whether it is a corporate website or small business website, iCrayons delivers top quality web design solutions that indeed work for the business.

To learn more about quality web design services in London that iCrayons offers, visit http://www.icrayons.co.uk/services/web-design-uk/.


Why WordPress can be Your Best Option?

Why WordPress can be Your Best Option?
5 (100%) 1 vote

If you need a nice website for your business, WordPress can be your best option. WordPress already powers millions of websites and both small and large businesses use it efficiently to reach more customers, locally and globally. Those businesses that do not have enough money or time to own a website should certainly consider WordPress and get in touch with an expert web design company that provides quality WordPress development services.

Considering WordPress has many advantages; here are some of them:

- Open Source in Nature: WordPress is purely Open Source, meaning, anyone can download and use it as well as modify it without paying any license fees. Open Source also means that there are numerous people continuously contributing to the WordPress project, making it better and more secure from time to time.

- Fully Customisable: Owing to its Open Source nature, WordPress designers and WordPress developers can customise it in any way they want without worrying about any sort of infringement. There are already many WordPress themes and WordPress plugins available, which developers can use to customise and enhance a WordPress site. WordPress developers can also create something unique and customise it using PHP programming language.

- Suitable for Everyone: WordPress is very versatile. It is also very intuitive. Not only tech-savvy individuals, but anyone can easily understand and use WordPress backend (CMS) to update their website. In addition, there are many WordPress manuals available online, which anyone can refer to learn how to use WordPress.

- Low Maintenance Cost: If you want to customise or enhance your website further, then it is very easy to find expert WordPress designers or WordPress developers who can work on your existing site. WordPress site maintenance cost is also reasonable unlike the maintenance cost of a site built using any other Open Source or Microsoft technology.

- WordPress Sites are SEO-Friendly: WordPress by default offers many features to make a site search engine friendly. For a finer SEO control on the site, there are several good SEO plugins available for WordPress sites.

- WordPress Sites are Mobile-Friendly: Having mobile-friendly websites is essential as more and more people these days access websites through their mobile devices. Fortunately, there are many responsive WordPress themes available. Using a nice responsive WordPress theme for your site can make it mobile-friendly.

When in need of a nice website, WordPress is certainly an ideal option. Unless you know website development, get in touch with a reliable web design company that can help you with WordPress development or WordPress customisation.

For WordPress development and WordPress customisation, UK businesses can rely on iCrayons. A professional web design company in London, UK, iCrayons provides exceptional WordPress development and WordPress customisation services. Discover more about our WordPress development and WordPress customisation services in the UK by visiting the following link http://www.icrayons.co.uk/technologies/open-source-technologies-uk/wordpress-customization-uk/.

SEO Service

Effective SEO Services in the UK from a Leading Web Design Company

Effective SEO Services in the UK from a Leading Web Design Company
5 (100%) 1 vote

Are you struggling to get enough inquiries and sales from your business website? Consider effective SEO services from the professionals.

You definitely need to consider SEO services for your business because if your site is not easy to find in the search engines, like Bing and Google, then your potential customers will not come to be aware of your products and services. If the potential customers cannot find your business, they will obviously turn to your competitors who rank higher in the Bing’s or Google’s search engine results page (SERP). You do not want such a thing to happen – right?

Basically, having a business website without any web traffic is completely pointless. It is totally a waste of time, money, and resource in building and maintaining such a website. This is where iCrayons, a reliable web design company that also offers quality SEO services in the UK, can help. At iCrayons, we have a professional team of experienced SEO experts who can fix all the website’s ranking issues and optimise it to help turn your site into a revenue-generating asset. Our SEO experts in the UK also assure good search engine results that can last for a long time.

At iCrayons, we Care for Your Business

iCrayons is a full-service web design company in the UK that provides a wide range digital services, including SEO, Ecommerce development, CRM development, software development, and mobile application development among others. For efficient SEO services for businesses across the UK, we have a solid team of skilled SEO experts who specialise in strategic, white hat SEO techniques to offer a business a strong presence online, both locally and globally. Our proven SEO tactics ensure better rankings in Bing’s and Google’s SERP, more web traffic, and more inquiries for your business. When you consider our SEO services, we assure:

Better Website Rankings

More Web Traffic

More Inquiries

Strong Local and Global Online Presence

More Return on Investment

Affordable internet marketing solution

iCrayons is amongst the top web design companies in the London, UK, to offer customised SEO services as per your specific business requirements, current SEO trends, and business industry. Our SEO experts in the UK take you on top of your competition and create a solid stream of success that suit your unique business goals.

For quality SEO services, UK businesses can rely on the experts at iCrayons. We have the experience and skilled SEO consultants and experts who can help all those businesses that need to enhance their online presence and get more inquiries. Our SEO experts in the UK specialise not only in optimising your site, but they also in carrying out effective off-page SEO activities that ensure substantial online growth.

Want to generate more online inquiries and sales? Hire experienced SEO professionals from one of the leading web design companies in the UK, iCrayons. Get in touch with expert SEO consultants in the UK by calling on +44 (0)20 8123 1618 or emailing at sales@icrayons.co.in.


Important Points to Consider If You Are Searching for Web Design Company in London, UK

Important Points to Consider If You Are Searching for Web Design Company in London, UK
5 (100%) 1 vote

You probably came across this blog because you searched for “Web Design Company London” and need the help of web design and development company in London to go live over the web with your products and services. When you typed this term ‘’Web Design Company London” in a search engine like Google, you will come across hundreds of local web design companies, but randomly selecting anyone can be fatal for your dreams of going online. It is necessary to do some background checks and ask some right question as well. If you are new and don’t know what to look for in a web design and development company in London, then this blog will give you some honest ideas. Please, keep reading.

Are you looking for a local web design company in London?

Some business owners prefer local web design and development companies, but if you are open to working virtually, you can easily find many great web design companies across the United Kingdom. Whether you are hiring a local or an offshore web design company, the thing you should be asking yourself is, can they provide me the service and result for my business.

If you are trying to find a web design company with the help of search engines such as Google and Bing, then you will find many companies calming to be the best in the industry, but it is on your part to find the right one for yourself.

Request the company to provide you some references of their clients. Sure, they will provide you some of their best references, but it should still give you a sign of their work. A word of advice – avoid any company that is not willing to let you contact prior clients.

Check Company’s Portfolio

The company’s portfolio is another best way to find out whether the company is worth hiring or not, and does it has the potential to meet your unique requirements. Thoroughly check their previous work and see if you like their work. Also, check the performance of their clients’ websites, how does it look, and whether it is able to generate sales or not.

Uninterrupted Communication

Uninterrupted communication is the key to successful website development. If you want your business website to be exceptional than your competitors, then the company you hire should be asking you tons of questions about your expectations, your business, your services or products, your targeted audiences, etc. Answers to all these questions will help them build a website that truly reflects your unique position in the market.

Some Other Important Factors

Here is the list of some of the most important qualities to look for in a web design company you decide to hire, and they are;

• Company should be aware of prevailing web design trends
• Company should be utilizing the latest tools to design and develop your website
• Company should be providing your responsive designing solutions
• Company should be providing a news and a blog section on your website
• Company should be making your website search engine friendly

Contact iCrayons for Web Design in London

We hope you got value out of this blog. Please get in touch with iCrayons at http://www.icrayons.co.uk to speak to us about your web design project. We are a web design and mobile app development company in London.